| With the further development of the Internet, and the division of Internet, Network users require more specialized, differentiation Internet services. So, the specific, regional and localization value of Vertical Site began to highlight. The network advertising in vertical network media have a rapid growth. In order to ensure that the Internet advertising resources are efficient use in Vertical Site, Network managers more need to a set of advertising management system that can help to achieve its advertising management, advertising revenue optimization, allocation of network resource, diversification of the directional delivery, and provide sophisticated multi-dimensional data analysis and reporting services.This paper, what based the theory on Analysis of Vertical Site ad management system, according to the actual characteristics of Vertical Site, combined with the basic principles of design of the online advertising system, designs a ad management system for Vertical Site. Firstly, The paper researches. NET framework, SOA architecture and WCF technology, analyzes its concepts, architecture, and features summarily. Combined with the thought of service oriented programming (SOA) and Domain-Driven Design(DDD), after system analysis, overall system design, platform architecture design, establishment of domain-driven model, and functional module design, through the level service model to realize the main functions of the system. It builds a system, which is crossing-platform, security and reliability, transaction; Moreover it is compatible with existing systems, and meet system performance requirements It can get excellent foundation for combining remaining and development new system in future and it also improves system of reusabilityã€flexibility and expansibility. |