| City is the result of human society’s long development. Urban land is an indispensable element of city’s production and management. In social marker economy, urban land-the important resource can only be optimally allocated under the market mechanism. Making appropriate urban land price is the key to make the best value of urban land resource. City"s commercial land is an important part of city land, and the commercial land price is affected by macro and micro factors. Therefore, it is very important for us to study the influencing factors and the functioning mechanism of the urban commercial land price.The paper studys the commercial land price and the factors affecting commercial land price at great length. The paper’s purpose is to provide the basis for making the commercial land price of Guangzhou. It provides services for government, Municipal Land and Resources Bureau of Guangzhou and real estate company when they make decision.The paper has used the specification, literature and empirical methods to study the commercial land price and the affecting factors. The paper has five:first, this paper argues that the research background and significance of the study were reviewed at home and abroad, and established the thesis research ideas, content and methods. Second, the paper describe the theory of land price and HEDONIC price, such as theory of land price, theory of the macro and micro factors affecting land price, theory of linear regression and the choice methods of HEDONIC price model and so on. Third, the paper analysis the trend of the commercial land price of different regions different types. Forth, the paper analysis the macro factors affecting commercial land price based on A linear regression model. Fifth, the paper analysis the9micro factors affecting commercial land price based on HEDONIC model. Last, the paper shows that:1. Genral trend of commercial land price is rising in Guangzhou.2. The macro factors affecting commercial land price has GDP, GDP per capita, innvestment in fixed assets, Population and so on.3. Macro factors affecting commercial land price has Floor-area Ratio, Built-up area. Degree of the bustling commercial. Environmental conditions. |