Digital Marketing Research Of Domestic Management Consulting Firm

Internet make marketing more and more diversified, digital marketing has become amainstream marketing method. Domestic consulting industry is at a stage of fast growth,the management consulting industry is also anxious to explore an innovative andconsulting industry characteristic of integration marketing strategy. This paper throughthe second chapter on digital marketing theory of mining and elaborate, the third chapterof the domestic management consulting company’s marketing present situation wereanalyzed and summarized, with the fourth chapter of domestic management consultingenterprise develops the current situation and predicament, summarizes some applicableto domestic management consulting companies of their own development strategy, tohelp enterprises find lower marketing costs, enable enterprises to achieve the maximumreturn on investment. The fifth chapter of the marketing strategy for enterprises toestablish a successful marketing strategy to provide a reasonable proposal, forenterprises to develop new markets and establishes a brand, finding its own advisoryroad has a practical guidance. The innovation of this paper lies in through third networkbehavior monitoring data, analysis of the domestic management consulting enterprisenetwork marketing status and region industry concentration, combined with theemerging digital marketing, management consulting enterprise future marketinginvestment direction put forward reasonable suggestions.