Case Studies Of The Application Of Strategic Management Accounting

At present, China is still in the preliminary stage of strategic management accounting research, Strategic management accounting theory is mainly imported from Western countries, enterprise applications, strategic management accounting is still relatively rare. China should invest in this area of research, and study a set for China’s strategic management accounting. The modern enterprise management personnel decision-making ability and accountants should be how to avoid the financial risk in this regard is still lacking, and the lack of attention to the management accounting work. Small and medium-sized enterprises do not have these conditions, not pay much attention to the strategic management accounting, or even understanding of strategic management accounting is relatively few, not to mention corporate financial officers or general day-to-day business analysis and management capabilities, it is difficult to effective information management applied to decision-making in the hands go.The CC-market position is based on the construction engineering and real estate development and design consultancy based industry enterprises. Mainly on the use of CC-real estate strategic management accounting and case analysis, and analysis of the CC-implementation of strategic management accounting necessity, to explore the feasibility of the use of strategic management accounting in the CC-Finally, the CC-real estate application SWOT analysis and industry competition analysis of the company’s strengths and weaknesses. Introduced ERP management system assisted the implementation of strategic management accounting, management and production departments to reduce costs, also CC-positioning on the basis of the market price, and achieved a competitive advantage; ERP management system to promote not only contribute to the accounting practices of the CC-level assessment, also helps management to make risk management and the right business decisions, and laid the foundation for the management accounting discipline. The CC-according to their actual situation, make strategic goals and planning for the long-term development of the company to promote the enterprise future long-term healthy development of.Based on the above background, the CC-introduction of the success of the ERP system, to get the "revelation" to the promotion and development of strategic management accounting. Therefore, to strengthen the reform of the enterprise management accounting and strategic theory research, has become a top priority.