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A Study Of Blind Date Tourism Development Mode Of Hangzhou

Posted on:2013-06-03Degree:MasterType:Thesis
Country:ChinaCandidate:Z F YangFull Text:PDF
GTID:2249330395992338Subject:Tourism Management
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Blind date tourism is recently developed a new type of special tourism activities. In the social background of "leftover men"、"leftover women" having become a common phenomenon,blind date tourism with its special advantages comes to people’s perspective and quickly becomes fashionable. Industry insiders have said that blind date tourism is still at the initial stage of development, and has large market potential. They also have said, on the one hand, there are lots of single men and women and blind date demand is large; on the other hand, the tourism industry is developing fast, the annual growth rate of30%, as a special tourism project, so its development space bigger also.Blind date tourism is not only a new type of blind date activities, but also comprehensive tourism activities, so using the relative theory of tourism to research them. First of all, this paper starts from the concept of blind date tourism, according to actual situation of blind date tourism to summary the process of its forming, the reasons for its rise, characteristics and key elements of its development; and summarizes the blind date tourism market conditions and the existing main problems. Secondly, according to the specific form of blind date tourism development in practice and the generalizations of blind date tourism activities in practice, this paper proposes two blind dare tourism mode: one kind is blind date tourism tour mode; the other is blind date tourism rally mode. Then, through specific analyses on the specific activities of the two blind date tourism mode, according to whether have indirect suppliers’ participation will the two modes have been further subdivision; these two modes will have been divided into direct mode and indirect mode. Finally, according to the two blind date tourism mode put forward and Hangzhou specific situation of blind date tourism development, study the blind date tourism development mode of Hangzhou; And in the light of the present situation of the blind date tourism development and the main problems of Hangzhou, put forward relevant suggestions.Hangzhou is the typical representative of blind date tourism rally development; this study suggests that Hangzhou should continue to strengthen blind date tourism rally development; and take this as the core, expand blind date tourism tour development. In both two forms of blind date tourism having been developed in Hangzhou, each areas of Hangzhou with advantages in developing blind date tourism should coordinated blind date tourism development.
Keywords/Search Tags:blind date, blind date tourism, mode, Hangzhou mode
PDF Full Text Request
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