Research On Preceding Planning From The Perspective Of Industrial Economy Headquarters Base

In recent years, due to the development of the national economy transformation and industrial structure upgrading imminent, the construction of domestic headquarters base is also like a raging fire. In the market economy background, the headquarters base should have a clear and reasonable strategic development plan before construction of the project, and the project planning is the headquarters base project construction started. Architectural planning fifty years ago in the United States has been an independent subject, the planner is experienced, knowledgeable architects society. In the headquarters base project planning, combined with the effects of industrial economy to the headquarters base development and the predecessor to the project planning, architectural planning, attempts to study the strategy of headquarters base functional composite, the market environment superimposed, target customers diversified large city industry complex construction prophase.This thesis is divided into five parts.The first chapter is the introduction, firstly, expounds the origin, research background of the thesis writing, research on related theories, research purpose and significance, introduces research methods and research content, framework and presented papers. At the same time, in this chapter, the definition of the research object from the origin and development of headquarters base gradually thorough introduction to the second chapter, the headquarters base and industrial economic development makes good preparation.The second chapter is mainly on the development of the research subject headquarters base is introduced, influence of industrial economy to the headquarters base was discussed from the value chain, industry structure, industry cluster in several aspects, carries on the analysis on the domestic and foreign research and development situation at home and abroad are analyzed, and several successful headquarters base case, analyzes the factors of their the success.The third chapter mainly elaborates the headquarters location problem, first to domestic and foreign experts and scholars analyzing site condition headquarters base, and then in the first chapter of this paper to study the basic industry of economy this paper analyzes the influencing factors of industrial factors and traffic to the headquarters location. And provides some implications for planning and positioning of the fourth chapter.The fourth chapter of the headquarters base project planning and positioning of a comparatively complete process introduction, separately from the macro environment analysis of survey analysis, condition analysis and project micro function planning three steps of headquarters base project planning stage positioning research, hope to build the headquarters base for the early provide a way of decision-making forward-looking.The fifth chapter the author field research--Guangzhou Science City project, the project planning and the theory of industrial economics as a guide, macroeconomic environment analysis, analysis and functional condition of micro project planning proposals for the project, to further explore the localization of the headquarters base project planning stage, and puts forward the practical significance of early and overall decision the headquarters base construction suggestions on the research and analysis of the last hope.I hope that, through this research, for our future in search of headquarters base construction development, preliminary project planning more strategies suitable, guide people from many angles to think and explore the project planning theory, planning theory better applied to the preparation of headquarters base project.