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Research On The Design Of Hot Spring Resort Hotel Based On The Perspective Of Consumer Behavior

Posted on:2014-02-10Degree:MasterType:Thesis
Country:ChinaCandidate:C ZhuFull Text:PDF
GTID:2252330425984242Subject:Architecture
Abstract/Summary:PDF Full Text Request
In recent years, Holiday tourism gradually become the mainstream of travelmode choice because of its ease, freedom and flexibility etc. In this trend, a kind ofhot spring holiday which with its own main characteristics of health care, is rising inthe whole tourism and leisure industry and becoming one of the most vivid andimportant business model because of its unique advantages. At the same time, in thisdevelopmental upsurge, all sorts of hot spring resort hotels that are taken as carriersof hot spring tourism industry also have sprung up in the rush.In this article, Hot spring resort hotel and consumer behavior is the two big mainbodies. Consumer is the activity of hot spring resort hotel main body, and the designof the resort hotel affects consumer behavior. The interaction relationship between thetwo laid the foundation of this topic research. This article takes hot spring resorthotels as the research object, from the perspective of consumer behavior to do deepanalysis on internal mechanism of interaction of between the two, and then providesoptimal design ideas.This research in accordance with the following content:First of all, the article introduces research background, purpose and significanceof the article in detail, and puts forward research content of the article and the use ofresearch methods;Secondly, this article introduces the development of hot spring culture of both athome and abroad, and expounds the basic theories that is closely related hot springresort hotel, including the definition of hot spring resort hotel, characteristics, typesand the composition of the basic functions and development status and trends;Thirdly, analysis the hot spring resort hotel in the consumer behavior, and sumsup out of the influence factors of hot spring resort hotels and consumer behavior.Finally, from the perspective of consumer behavior, the author uses the analyticalresults mentioned above, puts forward the design methods and ideas of the hot springresort hotels, and applies it to the design of the actual project which the authorparticipates in.I hope the exploration of this subject, can work for the future design of the hotspring resort hotels with certain theoretical guidance and practical application value. If this article can arouses the attention of the insiders and putting forward more andbetter method, the author will be unlimited joy.
Keywords/Search Tags:Hot spring resort hotel, Consumer behavior, Design thought
PDF Full Text Request
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