Fractal Graphics Design

Graphic design is a significant carrier of visual communication which contains variousforms of visual diversity from concrete to abstract, graphic to multi-dimensional, static todynamic nature content. With the advent of the new information age, socio-cultural, technicalskills and the communication media are become much more intricate. Method of graphicdesign has been unable to meet the demand for the development of contemporary visualgraphic design. The appearance of fractal design not only broaden and continue theperformance space of visual graphic design, the deeply fractal theory has also become anotherincentive of the change of visual communication. Complex visual graphics constructed by thefractal theory is the result of the cross of multi-disciplinary integration, but also reflects theperfect combination of art and science.Firstly, taking fractal-based “interpretation” as a starting point, it leads the new semanticsof fractal graphics. Try to find the aesthetic features from summarizing visual diversity offractal graphics, in order to analyze the fractal graphics which beyond traditional aesthetics ofart and the inspiration of design process. Secondly, starting from fractal graphics visualmanifestation, it digs fractal graphics unique structural order and visual language, finds therelationship between the deep structure and surface structure, in order to explore fractalgraphics which contains internal generation order, formal logic, visual styles, and take a deepanalysis to form a relatively complete the theory of the design of fractal graphics based onstructural order.