Research On Trademark Distinctiveness

As technology advances and the productivity of human greatly improve, social goods and services showing the trend of species diversity and provider of diversified. Consumers choice range and space is more widely, operators are also various sorts of ways to sell their products or service, whether it is advertising or discounts in order to improve the visibility of their products. Businesses in order to improve the reputation of the product, the first thing in their own goods with a brand name trademark, and allow consumers to quickly distinguish between the trademark and favorite. Trademark in order to set up an information bridge of communication between operators and consumers. Trademark Law of China in the form of advanced but significant regulations still have some defects, mainly in:First, significant sexual connotation as defined is not clear; Second, significant with sexual judgment standard provisions not specific enough, trademark judicialin practice, there is no specific standard for reference, will result in around the finds inconsistent results, these are not conducive to the healthy development of China’s trademark law practice. Finally, the rules of the Trademark Law of China "secondary meaning" in the legislation is not perfect, its scope of application of the provisions are inconsistent with the internationally accepted requirements.For trademark significantly with the sexual theory of the lack of research and legislative defects, the paper around trademark significantly expand the ontological. As an entry point to significant definition of analysis are discussed in detail the significant of trademark classification criteria, trademark infringement, trademark significantly with the nature of legislation defect, and the Trademark Law of perfect some suggestions...