The Study On The Effective Management Mode Of Competitive Intelligence For The Enterprise Crisis Early Warning

Economic globalization brings the development opportunities to many enterprise,at the same time also brings crisis and challenges. The enterprise crisis early warning make the enterprise identify crisis before the outbreak as early as possible and make a quick reaction,to reduce the occurrence of crisis or to reduce the damage,to realize the sustainable development of the enterprises.The enterprise crisis early warning is the the process that the enterprise monitor and collect crisis information on the basis of analysis of the incentive,through sorting out、 analyzing and forecasting crisis information,generate crisis early warning intelligence that can objectively reflect the potential crisis level and status,then transfer crisis early warning intelligence to stakeholders to remind them to take preventive measures the process.The purpose of the enterprise crisis early warning is to identify crisis before the outbreak of the crisis and make a quick reaction, to reduce the occurrence of crisis or to reduce the damage, and finally realize the sustainable development of the enterprises.The nature of the enterprise crisis-early-warning management is crisis information management,that is,the management process of the crisis information collection,analysis,forecast,transmission and utilization.Therefore,the enterprise crisis-early-warning management needs a complete process of information management as support.First of all,study the relationship between the enterprise competitive intelligence and crisis warning,from the brief remarks on the enterprise competitive intelligence,the process of the enterprise crisis early warning and its requirements of information management to summarize the new features of competitive intelligence work that facing the enterprise crisis early warning.Secondly,carry out the earlier questionnaire from the following several aspects,that is,the type of the enterprise potential crisis,the needs of information management enterprise competitive intelligence and its way,suitability analysis on the competitive intelligence used in the enterprise crisis early warning,the present situation of the enterprise competitive intelligence management,the method of competitive intelligence that can be used in the enterprise crisis early warning,to study the management situation of the enterprise competitive intelligence and the enrerprise crisis early warning.On the basis of the analysis of the existing problems,study the possible management factors within the effective management mode of competitive intelligence for the enterprise crisis early warming.to build the rationale for the analysis of the management factors and the construction of the effective management mode in the fourth chapter.Then combined with the earlier questionnaire,analyze the effective management factors and the existing management mode of the enterprise competitive intelligence,then structure the vertebral body management mode of competitive intelligence for the enterprise crisis early warning.Finally,carry out the later questionnaire questionnaire from the aspects of the vertebral body management mode and its management and its management factors. management system of competitive intelligence for the enterprise crisis early warning that has set up above,then does exploratory and analytical research of later questionnaire in statistical analysis software of SPSS and model software of AMOS to validate the effectiveness of the management factors in the vertebral body management mode and the structural relationship among the management factors,so as to improve the vertebral body management mode and puts forward the management strategy for the management of competitive intelligence for the enterprise crisis early warning.