| Reproduced, not a strange word, the explanation given by the Modern Chinese Dictionary "newspapers published in other newspapers published articles. The passage of time,"reprint" is no longer just the exclusive terms of the "reprint" is not just a newspaper-Network surging reproduced the introduction of video site. Video site video content limited manufacturing capacity, competition within the industry to make the site has a high demand video content updates, the existence of this contradiction, reproductions of communication become the main mode of transmission of the video site.This paper attempts to video site in China for the scope of the study, a comprehensive study on the integrated use of journalism, communication-related theory premise, reproductions of communication. I integrated all kinds of literature, summarized the basis of previous studies on reproductions of communication conceptual definition, reproduced Dissemination, content, form, subject and path analysis of this phenomenon. I demand from the video site, reproduced the aspirations and needs of the audience these three points, reproductions of communication behind the move because of the host. Samples are selected gatekeeper mechanism reproduced the news programs, variety shows and television drama content research. Reproduced form transmitted from the study, the author analyzes the two main ways of reproductions of communication, the reproduced content package design and reproductions of communication forms of interaction. Need to focus on the main object and the propagation path diagram is reproduced propagation phenomena, in accordance with both domestic and foreign, I reproduced dissemination of the subject and the path with different situations, summed up in four different modes. Stage of instability in the relevant regulations and policies, reproduced the spread of future unclear, I finally its future development prospects and forecasts.In this paper, the combination of macro and micro perspective, parse the video websites reprint broadcast phenomenon comprehensive perspective possible, in order to find the video site reproduced dissemination unique law. |
