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TP Lens Assembly With Pur Technology Appplication And Promotion Strategy

Posted on:2015-01-22Degree:MasterType:Thesis
Country:ChinaCandidate:S LiFull Text:PDF
GTID:2268330425995606Subject:Business Administration
Abstract/Summary:PDF Full Text Request
First, in this article, through introducing the first chapter is the introduction to the basic principle of dispensing technology, product application, the comparison of several technical summary, narrow edge dispensing technology application and technical development trend prospected. The second chapter, through the narrow edge point glue assembly process technology application in the field of smart phones, focuses on the current in the field of intelligent mobile phone manufacturing performance requirements, and the corresponding technology market analysis and comparison, and analysis of the application of narrow edge glue process the basic conditions for hardware and software. Third chapter for startups, advocate, narrow edge glue process will bond company in xiamen, respectively, and other various technologies are compared scientifically, and put forward this process in market analysis and marketing strategy of the main problems existing in the advantages and disadvantages of, opportunity risk comparative analysis. The fourth chapter mainly developed in the smartphone will state the narrow edge glue process in the field of marketing strategy, based on4c for analysis. Chapter v of the narrow edge glue process for the prediction and the direction of industry, chapter6of the full text is summarized and prospects.To sum up, as a narrow edge glue process of rapid development of technology, in smartphones has extremely broad market prospect, this article is based on will bond company technology, through the application process for the in-depth market analysis and put forward the concrete marketing strategies, for its continuous development in the field of smartphone applications to provide some reference and Suggestions. As NOKIA, originally developed by the Iphone gradually promote high precision dispensing assembly process and narrow edge point glue as a special technology for research, this paper is to promote value analysis, it is extremely rare, and details of the process from article introduces from the field production line the accumulation of experience, analysis of market conditions from design and assembly plant for more than twenty phone field visit, advice to the sales plan based on the theory of management guidance, combining will bond market conditions, company and industry has the feasibility. Expect more in this paper not only in the aspect of theory, application level, the narrow edge point glue, the promotion of the new process has some contributions.
Keywords/Search Tags:dispensing, smartphone, weldbond
PDF Full Text Request
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