| With the astonishing development of science and technology,new media has become the first human information exchange platform.New media art also gradually developed to be the new star of the contemporary art.ICONS as an important part of new media art, not only affects the operability and reciprocity the new media platform,with important feature and it also puts higher demand on the artistic quality.Nowadays, with such significant development in the global economy integration new media design which has a pivotal position directly influence the products’international competitiveness and can also produce huge intangible value.However as icon design is the core of new media design. It is a shame that sometimes there is an ignorance of the design characteristics which limited the usability of new media design product. In fact, new media icon design art directly affect our real life, therefore this area is worth to research.This paper firstly analysis the definition of new media icon. Then combed and explained the development of the computer platform and other kinds of platforms. After summarized and introduced the file ICON and application ICONS, the analysis of the method of making the five kinds of common icon has been made. There are five kinds of classification:pixel ICONS, plane pixel ICONS, vector ICONS, three-dimensional and dynamic ICONS. According to the above detailed collections and analysis, the study of new media icons and symbols, graphics will be continued through visibility, accuracy, creativity, style of unity of several common. At the same time the study will include the semantic identification of new media icon, simultaneity and diachronic, several prominent features such as interactive and information feedback.Finally, this paper discussed the new media icon design of globalisation, scientific and technological progress and innovation for the influence of new media icon design on the two key research contents. |
