Mass Media Coverage Of Community Features

First appeared in the U.S. community newspaper as a special form of the mass media has become a very mature reported species, and in the entire newspaper industry overall potential environmental danger, the residents of this community to target a specific spread to News reports within the community as the main scope of "niche newspaper" is one of the vibrant, prosperous community newspaper in the United States and it is located in the economic, social, cultural and social needs, and many other factors associated with, but in the "no report fails the direct cause of the United States, to the prosperity of the town community newspaper," is because it is a basic need of community autonomy, and community autonomy is also the foundation of the United States.It is with respect to the performance of a large newspaper contrarian growth, coupled with the scale of China’s expanding cities, increasing urban population in cities large community more and more, the objective needs of these large communities targeted media to meet their needs for unique information needs, making the community newspaper received more and more attention of scholars, and become a new hot spot nearly10years of media studies.In the appeal theorists, many traditional Metropolis Evening News have created a community version to try, but community-oriented version of the traditional Metropolis evening without a specific audience and community residents in the U.S. community newspaper for a specific audience of two completely different meaning kinds of media, community versions of these traditional mainstream media can achieve the same functionality with the U.S. community newspaper? In this paper, through literature research, reference studies sociology, journalism, communication science and other related fields, review and analysis of relevant theories and theoretical results, answers to these questions, and to the community edition of China Daily as the research object, the news from the community columns conducted edition, reported themes, language features, reports and other aspects of the genre-depth analysis, using content analysis as a research method, quantitative research and analysis of the combination framework to explore the "China Daily","Community News Edition" is cases reported in the mass media features and frameworks.