Revelation Of The Honda Automobile Financial Management Goal

With the development of market economy in our country, the management level ofenterprises, especially the level of financial management has an important role in thedevelopment of the enterprise. The target of financial management occupies the importantposition in financial management, with the specific goals of financial management, can wehave an overall direction of financial management for the enterprise, and better promote thedevelopment of enterprises.Enterprise exists many problems in our country, its basic reason is the enterprise financialgoals set problem, maximizing shareholders value of the parent company is not the onlyfinancial goal of management, and should be the interest of the stakeholders related to thefinancial goals. Honda financial management goal is based on the interests of stakeholders,only if the enterprises set up financial goals, take into consideration of the interest of therelated stakeholders, enterprises will pay attention to the reasonable demands of stakeholdersin real sense, and then achieve the long-term and stable development of the enterprise, andfurther achieve the interests of the relevant interests and win-win.Firstly, research status on the financial management objectives with stakeholders werereviewed, and on the basis of Hypothesis of Economic Man, Principal-agent theory as theconnection, based on the British economist Ronald Harry Coase defined the nature ofenterprises, to explore theory of financial management goal. On this basis, this thesis pointsout the concordance of the mutual interests of relevant is the best choice for the enterprisefinancial goals. Second, as the research object, Honda the thesis analyzed the goal of financialmanagement: operators professional, quality of employees, customers utility maximization,positive social responsibility. Again, describes the Honda financial management goalenlightenment to our country enterprise financial management goal: to hire professionalmanagers,to improve staff training mechanism, to maximize customer satisfaction as a target,have the courage to bear the social responsibility. Finally, the full text is summarized andprospected for the future.