The Internet GO Status And Profit Method

As the Internet and personal handheld terminal is becoming more and more into People’s Daily life and work, based on the communication platform of virtual goods and virtual economy rapid development over the years, the consumer behavior research to virtual goods appears increasingly important. The consumer behavior, offline and online consumer behavior of characteristics are quite different, their requirements, design, production, sales, purchase and consumption ways are very different. Study the content need to pay attention to many other related disciplines, such as in the fully closed and new small social environment, how to establish a set of scientific and effective system of virtual economy. Virtual goods in all stages show special temperament, it is Short Time:Rapid design, rapid production, demand quickly, buy quickly, rapid consumption experience. In this study also found that the three important dimensions of user viscosity:the user’s pay, the user’s acquisition, the combination of the commodity use process and the user’s habits.