The Study Of Color Symbolic In Movie Posters

Posters with only limited in the two-dimensional space arrangement of elements, can achieve the purpose of conveying information.And the existence of movie posters aims to convey the theme of the movie, character, background, relationship, and the tone information, the audience to film a most preliminary impression and understanding, thus propaganda film, attract the box office.Movie posters as a product of secondary creation, experience for nearly a century of development has become a unique cultural carrier of the spirit, in the design and demand side and other kinds of poster has a very big difference.Graphics, text, color is a poster of three visual elements, compared with graphics and text, color is not only the most intuitive, but also make the design to produce visual impact and artistic appeal, one of the important factors of many domestic and foreign movie posters use flowery colour in conveying information at the same time also can give the viewer with the beautiful enjoyment.And, more importantly, each color has its own symbolic and metaphorical, can express the language cannot be accurate interpretation "between the lines".Use color contrast, therefore, the technique of expression, such as harmonic in rendering emotional tone and theme has an irreplaceable role.Movies are no longer in this era from the limit of time and space, and each region has its own unique historical culture, culture has a different colour.Close to the different parts of the different culture and aesthetic experience of visual design can make the poster trigger viewers from different cultural groups, make a movie poster more shine.