Management Research On The Network Dissemination Of Information

In recent years, Internet, as an important channel for information exchange and public opinion spreading, has become an indispensable part in our daily life with the fast development of network technology in China, However, as every coin has two sides, Internet has its advantages in comparison with the traditional media, but it causes new social problem because of its freedom, openness and anonymity. Accordingly, it brings government a huge challenge of previous experience for social communication. Therefore, in addition to fully understanding of the features and advantages of the Internet, we should realize the difficulty on the management of the Internet information. It should have a deep research and analysis and the urgent thing is to make measures to control spreading of Internet information so as to move in a direction which is conducive to social harmony and stability.The study follows the steps of raising, analyzing and solving problems and uses the methods of literature analysis, case analysis and comparative research. It aims to further analyze the situation of our current government; especially the management of network information spread in Fujian Province. We should also explore the deficiencies that exist in the management of government and further research how to locate the rational management on the background of information networking on the basis of absorption and reference for the foreign advanced management experience. What’s more, we should make some constructive suggestion to promote the situation of Internet information spread and administrative decision of government.