| The socialist core values is the result of the process of sinicization of Marxism, is the spirit of contemporary Chinese people’s guide. Marxism determines the nature and the direction of the socialist core values. Cultivating and practicing the socialist core values, the most basic and the most cores is to keep the guidance of Marxism, firmly steer right in the field of ideology, steer the initiative and voice. TV media is the important position of public policy, guiding public opinion direction, bearing the important task of socialist core values. This article mainly was analyzed and discussed present situation of the spread of socialist core values from three aspects in TV media.The first chapter mainly discusses the TV media in the related theory of spreading the socialist core values. First, this paper briefly describes the TV media in the spread of socialist core values dimension, namely the disseminator, content, environment and the audience. Secondly, this paper analyzes the propagation mode of socialist core values in TV media, the television media to linear, interaction and mutual dissemination of socialist core values. Finally, this paper analyzes the function of TV media of the spread socialist core values.The second chapter mainly analyzes practical experience of the TV media in the spread of socialist core values. Concrete from three angles: first, television media, the socialist core values obtained achievement; Second, the television media, some problems of the socialist core values; thirdly, factors of restricting the TV media in the spread of socialist core values.The third chapter mainly discusses optimization countermeasures of the TV media in the spread of socialist core values. Specific efforts from four aspects: first, improve the television media, the mechanism of socialist core values; Second, rich forms of TV media, the socialist core values; Again, pay attention to the socialist core values of the target audience accept psychology; finally, the construction of socialist core values of the modern communication system. |