Overseas purchasing is a special mode of shopping with economic and cultural globalization, but also a new branch of industry e-commerce. With the growing maturity of e-commerce industry, overseas purchasing agency has become a part of the People’s Daily life. However,it also faces legal lag,regulatory loopholes and other issues by the vast number of consumer groups at the same time. Recently, along with a series of events of infringement, false overseas purchasing, the specification and regulatory of overseas purchasing agency has become social hot spot,and the consumers’ rights and interests protection problem has attracted widespread attention.Although the law for consumer protection improves constantly,but less to electronic commerce laws and regulations. The legal system related to the protection of consumer in the overseas purchasing agency has almost no. So consumers’ rights and interests protection is still faced with severe challenges.For the purpose of the consumers’ rights and interests protection in overseas purchasing agency,it is necessary to analyze the concept, characteristics,classification,development and foundation of overseas purchasing agency,andthe legal relationship between the different subjects.At the same time,on the basis of theoretical studies,it’s necessary to analyze the consumers’ rights and interests protection problems in overseas purchasing agency starting from the practice.For the practical problems that consumers’ right to know,fair trade, compensation claims and the right to go back are suffering abuse,the supervision and management system,the product liability legal system and the relief system for overseas purchasing consumers should be improved,and protect the consumers’ rights and interests effectively. |