The Application Of Digital Effect Technology In City Special Propaganda Film

The special propaganda film is a kind of direct, active, accurate, and effective way topromoting the image of corporate, city, person, and product. Propaganda film canpromote social status and image effectively. Nowadays, in most cities, enterprise andpublic institution, those who can make special customized propaganda films are thepowerful and big institutions. In many people’s eyes, having their own propaganda filmsis the symbol of status and power. The propaganda film actually becomes the appearanceof a city and enterprise.As a new way of media, the city special propaganda film fosters a good city imagewith fierce visual impact and shocked screenage in order to show the unique local culturalfeatures. Moreover, in some great theme activities, it plays more and more important rolein informing and advertising. So it is called visual card of a city. The city specialpropaganda film is one of the marketing means of a city, and gradually becomes a newform imitated among cities.The city special propaganda film is a kind of art form which displays and advertises acity unique feature and local culture. The design concept is very important for the successof making a city special propaganda film. At present, in order to enhance the advertisingof a city image, we usually taking the city propaganda to promote the advertising anddevolopment of a city. According to the successful cases, we find that taking andreleasing a feature film has higher value than rigid advertisement. In recent years, the cityspecial propaganda film as a new way of media has beome an important method foradvertising and promoting image. An exquisite city propaganda film can not only conveythe spirit of a city, but also show the power and creative ability. Furthermore, it also hasthe important function in showing the inner fascination.Furthermore, the appearance and application of digital effects have positive realsignificance for the city special propaganda film. The digital effect technology presentsvisual spectacles which can not be seen in traditional screenage. Under the help of digitaleffect technology, the city special propaganda film can go to a new height which neverreaches before.