| New media is not constrained of locations and time. The decent of TV program’s ratings put people’s live hood news program into dilemma.In order to the people’s livelihood news program has to break away from conventions.The TV program <People’s livelihood full contact> is based on the SICHUAN television station’s characteristics with a new program settings and creative mind,in the mean time,it has rejected the news program’s conventional mode,trying to make new changes about how to serve citizens though people’s livelihood news program and the interaction with new media.In this essay,<People’s livelihood full contact> will be given as an example to state its’ creativity in contents as well as formality.What’s more,this essay will illustrate the meaning of people’s livelihood news program serving citizens and the interaction with new media.And how the people’s livelihood news program survive when it is faced with dilemma by using its’ characteristics and cooperation with the traditional media will also be discussed in this essay. |
