Product Development Risk Assessment Research-take Company H For Example

This Article bases on research related to product development, risk assessment literature, Then sum up the frequency of occurrence greater risk factor. The expert scoring summed up the impact of the factor on the risk of new product development, to retain the greatest influence, delete the less impact factor, the formation of secondary indicators of risk evaluation, and then on each of the two level indicators to collect impact factors, the formation of the final risk assessment system. Finally, as an example, H Company, for example, calculate the weight of evaluation index system using fuzzy comprehensive evaluation method to evaluate risk factor of H Company product development, coming to the last degree of risk. Analysis of different factors have different impact on the company’s product development, resulting in the greatest impact on the risk factor, and propose appropriate control strategies. Risk identification analysis for product development based on qualitative research as the main body, and for the study of the linkages between the risk factors in the product development, will have to use factor analysis to establish the relationship of each factor and indicator variables model, and eventually quantitative analysis. the paper concludes the relevant counter measures and suggestions.