Research On Rural Financial Supply Of Yichun City

Huge changes since the reform and opening of China’s rural economy has undergone, after a number of great reform, rural finance in accordance with the laws of the market economy changes and guide national policy, but also in accordance with the trend of the times change occurs, promoting rural economy development of. By constantly between reform, rural finance and rural economy as a result of mutual suited to emerging issues. Rural Finance uneven contradiction between demand and supply has become increasingly prominent in rural areas, the main supply of rural finance in order to pursue greater economic benefits, reduce the number of rural credit, the financial services turned to the city, which led to the financial needs of the rural financial needs subject not be possible to meet, while monetary policy in the process of grassroots execution failed installation and may not be implemented as planned, resulting in the slow development of the rural economy, therefore, the need to address the problem of rural financial supply, improve the rural financial system, comprehensive promote the rapid development of the rural economy, the rapid realization of building a new socialist countryside.Yichun City has been working to build a financial ecological model city, formed a relatively complete financial supply system, effectively promote the economic development of Yichun City. But in order to achieve the simultaneous development of Yichun City, urban and rural areas will not be able to ignore the economic development of Yichun City, especially in rural economic development. Therefore, this paper studies the problem of rural financial supply Yichun City, hoping to provide some suggestions for good rural finance development in Yichun City. This paper uses the theory of agricultural credit subsidies, rural financial market theory, imperfect competition theory and the theory of rural finance, the use of empirical analysis and normative analysis, comparative analysis and document retrieval and other research methods. On the research ideas, first reviewed and evaluated for rural financial analysis of domestic-related research, to form the basic ideas of this study and the starting point. On this basis, the supply and demand of rural finance to analyze Yichun City, Yichun City, found that rural financial supply exists in new rural financial institutions lack of policy support, less rural financial products, inadequate supply of formal financial institutions in rural finance, appropriate insufficient supply of financial services smallholders, rural financial product innovation, lack of motivation and non-formal financial institutions do not have a legal status and other issues restricting the development of rural finance in Yichun City, drawing on the experience of domestic Yongzhou, Qingdao and Yulin City, supply of rural finance development proposed to optimize the rural financial ecological environment, build a new multi-level main supply of rural finance system, and actively guide and regulate the development of the rural folk finance, innovation support rural financial system, strengthen rural financial product innovation and supply, such as improving rural Yichun City Measures of financial supply issue recommendations, thus contributing to the sustainable development of the rural economy in Yichun City.