Profit Model Research On GT Communication Technology Co., LTD.

With the development of economy, and the 12 th five-year plan for electronic industry strategic support of new and high technology will make the electronics industry for a global leading position. With the government’s preferential tax policy, encourage enterprises begin to improve business and merger, and innovate and develop domestic brands and independent intellectual property rights. At the same time, with the speeding up of the electronics industry internationalization, new problem comes. As the increasing gap between domestic and foreign enterprises, the pressure of competition with our native firms in China is becoming more and more competitive, only to improve their own profitability and enhance market competitiveness to accelerate the pace of enterprise development, gradually occupy the dominant position in the market.Based on a large number of domestic and foreign literature study, the study origin of abroad profit model is earlier, and from the perspective of multi-faceted research on profit model, respectively from a strategic perspective, operational point of view and an economic point of three aspects of the profit model to explore; But the origin of domestic profit model to study is late, in terms of profit model are discussed which focus is from a strategic perspective and the kind of profit model. This article is from the operational point of view, combines the status of GT Communication, and studies profit model of GT Communication, to propose measures for improvement. Operating profit angle profit mode refers to a core competitiveness of enterprises, which must manage the internal flow control as a precondition, lap good convergence of internal and external resources, to obtain profits for enterprises. GT Communication current profit model is mainly based on innovation, innovation requires businesses to invest a lot of money for research and development, and therefore, it is crucial that well-controlled operational processes factors affecting corporate profits. To analysis the current situation of the enterprise which is based on four links such as sales and gathering, purchasing and payment, inventory and costs and working with the cost of the GT Communication, and then finds the influence factor in the profit model of the enterprises. There is a market positioning narrow, inappropriate sales policy, the procurement process is not rigorous control and monitoring of working with the research and development expenses of capital investment is weak and imperfect freedom and so on. Through in-depth analysis, provide improvement Suggestions according to the above problem, respectively. To inject fresh blood for GT Communication industrial expansion, further improvement of profit model plays a positive role, and makes GT Communication Enterprises in the industry to obtain long-term development.