Study On The Merger Under Mixed Ownership Model Of XX City Tourism Group

As the third industry, tourism is an important support of future economic growth, has a good market prospects, investment in tourism is one of the popular direction of the next few years investment. Tourism in China started relatively late, but developing rapidly. For over 30 years of reform and opening-up, China’s tourism industry from the reform and opening up in front of the foreign affairs JieDaiXing industry base, enacted by the end of 2009 the state council about accelerate the development of tourism, walked out of a rapid development, large correlation, a wide range of health science.Tourism investment in China is not only the key power to promote the development of the tourism industry booming, is also the important subject of the national industrial structure adjustment, but also responded to an appeal by the state and guide the residents’ tourism consumption ultimate security. Now, look at the status quo of tourism investment in our country, the problems cannot be ignored: Tourism investment channel is not smooth, imperfect laws and regulations of tourism, tourism investment environment remains to be improved. Research our country tourism investment, therefore, to explore the measures and methods to solve the problem, it has important theoretical and practical significance.In recent years, the state council issued a series of promoting enterprise merger and reorganization, its core is through the marketization of merger, acquisition and reorganization to promote enterprise reform and development of mixed ownership diversification. In March 2014, the state council on further optimization of enterprise merger and reorganization of the market environment of opinions "(guofa [2014] no. 14) requirements" open to the private capital with private capital market access. Not explicitly prohibited from entering the industries and fields. Promote enterprise shareholding system reform, to develop a mixed sector of the economy."Therefore, in this article, through analysis of the mixed ownership and merger and acquisition investment, tourism, investment, the aspects of theory, to study the macroscopic perspective of flowing from investment scale, investment subject, several point of view, analyzes the present status of tourism investment, focus on the analysis of the financial aspect; XX city tourism group and combined with the mixed ownership mode with the actual conditions of mergers and acquisitions, analysis the problems existing in the tourist group in the process of mergers and acquisitions, analysis of the m&a integration, mergers and acquisitions investment behavior maximize social and economic benefits; And for the tourism investment group for reference to deepen the reform and development of the next step.