Research On The Development Prospects Of The Online Shopping Industry

U.S. e-commerce in the world’s most developed, but also has the world’s largest online shopping market, its online shopping has become industrialized. The rapid development of online shopping market, the United States is mainly due to the Americans respected fashion, the pursuit of efficiency, consumer confidence is inseparable from the relevant government departments to supervise and implement the policy, the United States has done in this regard has been very good. Americans are very pragmatic, for them, online shopping is a pleasure but also a kind of fashion, they are bored and in order to meet the daily shopping needs. In recent years, with extensive use of Chinese Internet, the sudden increase in the number of Internet users soared, and the government’s strong support for economic development, making China’s online shopping industry latecomers, waves pushed forward waves, about to become the world’s largest e-commerce trading platform, its development model suitable for China’s national conditions, derived from the related industrial chain for China to create more jobs, greatly promoted China’s economic development. A good foundation, online shopping also has some drawbacks, such as:logistics system was not fully developed, the lack of relevant management system and service system, the lack of effective regulatory measures departments, product quality can not be guaranteed not fully trust of consumers, sale service support mechanisms unpopular, online safety certification system and credit system is not perfect and other issues. In the global network of rapid development of information technology today, China’s online shopping industry should continue to reflect continuous improvement in order to promote the online shopping industry, persistence, growth-oriented development. Through literature, statistics, summarized and comparative analysis and other techniques, the development of China’s online shopping Throughout history, from the nature of the phenomenon of watching, analyzing how China has become the world’s e-commerce industry upstart, online shopping industry development model is how to fit the Chinese economy the status quo. Through theoretical research and demonstration, the author put forward their own ideas for the bright future of China’s online shopping industry, and how to achieve this wonderful prospects humble opinion, for the sustainable development of China’s online shopping industry to provide new ideas.At present, China’s online shopping market macroeconomic environment, market demand is growing, developments in gratifying; future perspective, online shopping to subscriber growth in million dollars per year, the giant growth of its market space enough bad music every e-commerce giant. The Government wants to see the direct economic growth, it should continue to vigorously support the development of the online shopping industry, the introduction of effective rules and regulations, strict regulatory measures are effective, from the government, in the platform, down to the people and the whole society efforts to jointly improve the online shopping foundation, structure and environment; relevant government departments should come out unified management of the industry, the development of online shopping market must be standardized, scientific and efficient, a move imperative. The author believes that China’s e-commerce industry is still in its infancy, the distance a mature e-commerce industry, it still has a long way to go. But there is no doubt that, compared to the United States, e-commerce is more important for China. The reason is simple, e-commerce significantly reduce the product cost and price, so that ordinary people become richer. There are two general, improving the people’s living standard method-increase GDP and reduce product prices, and e-commerce on the contribution of people’s living standards even more than the contribution to GDP growth. I believe that with the joint efforts of all parties, our online shopping industry is poised to usher in rapid development of efficient standardization era.