Design Of The Construction Programme Of A Life Insurance Branch Team Project

With the rapid development of China’s life insurance industry in China insurance sales staff also entered into a rapid development period. But the development of China’s life insurance industry more than 20 years history data shows that: the life insurance company sales staff has other industries can’t imagine the liquidity, accompanied by dramatic expansion of Chinese insurance sales professionals at the same time, have a high staff turnover rate, low rate of retained the strange phenomenon. China’s insurance industry association released for the first time the insurance marketing staff status quo survey report shows that from 2011 to 2013, just three years, our country has 5. 08 million people join insurance sales professionals, but at the same time, 5. 02 million people have left the industry average loss more than 1. 67 million people a year, especially life insurance company, only mobile human total human nearly 60% in 2013. Insurance sales staff turnover rate is high, the retention rate of the problem of low in a series of negative influence, serious damage to the healthy development of insurance industry in our country. In fact, the loss of insurance sales personnel problems are still with life insurance companies. Comings and goings of the couple is not a few, do not leave a few people, yet this year performance, evaluation under the pressure, the majority of the life insurance company is still the continuation of the "Numbers", as long as to more people than the loss, is the winner.At present China’s insurance market professionals is limited, lack of highly qualified professionals, and all kinds of professional talented person’s raise is a gradual, cumulative process. As the state insurance from personnel of course of degree is higher and higher, consumer awareness of insurance is more and more clear, high quality and professional life insurance marketing team must be the direction of future development, and at present each big life insurance company also through the traditional mode of management, the lack of a complete set of scientific and effective management mode, the traditional rough management pattern is also unable to create the future demand of high-quality team.Project management as a new term in the management, has not been applied by more and more entrepreneurs in China. Project management is to use a variety of related knowledge, skills, methods and tools, to meet or exceed the project requirements and expectations for the project, all parties concerned’s various aspects such as planning, organizing, leading, and control activities. Project management team is an integral part of the enterprise, in order to ensure the efficient and orderly conduct of enterprise project management plays a vital role.This article on the development of the domestic project management are studied, with A life insurance company elite team project construction process as the research object, and illustrates the status quo of A life insurance company of the elite project, team organization way and the method of team building, how to strengthen the team building process, how to use the \ "method of model reference\", how to effectively use incentive problems, finally summarizes the elite project team construction process other institutions for A life insurance company sales staff retention rates and high performance indicators have played an important role in promoting.