Research On The Development Strategy Of Financial Products Business Of Industrial And Commercial Bank A

With the global integration pattern established, China’s economy develops fast. Especially China joining in the WTO. We brought in the modern management mode and connected with international standards gradually. Through our financial industry development trends, the prospects are very optimistic. As the market open further improved, domestic banks’ competition will be more intense in the financial products. Foreign banks pose a serious threat to domestic banks. Domestic banks are between opportunities and challenges. Under this background, this paper will study financial products business activities in bank A. Now the problem that we must solve is how to improve the core competitiveness and grab market share.Financial markets have a huge space for development. First of all, the incomes of people and expenditure structure have a substantial change. What’s more, our country economic system reforms gradually, there are a lot of changes in education, medical, providing for the aged and so on. It promotes the resident’s financial needs. Because our country financial products appear too late that many problems take place. On the one hand, it can’t leave national policy’s support and attention of the society. On the other hand, the banks should strengthen internal management, change their own disadvantages, and produce different products which satisfy client’s needs. The banks should set clear goals and correct market orientation, including service and technique aspects. China cuts interest rates from 1996. It makes the much influence to the bank’s operating benefits. Under this background, wealth management products become more and more important to commercial banks. Banks are scrambling to carry out this business. It will have effect on the future of the banks.It follows that it is necessary to study commercial bank’s financial management products. The writer has worked so many years about these products and has much work experience. There are advantages to study this issue to me. This study has strong practical significance and operability. I try to give some practical suggestion for developing of financial products. The most important is setting feasible plan that will have guide to industrial and commercial bank of China.