Business Plan For Pla Biodegradable Thin Film Materials Project Of Yaoxuan Co. Ltd.

In recent years,with the development of economy,all kinds of products are very abundant. People not only pay attention to the product itself,but also pay more and more attention to the packing of the product.So all kinds of packaging materials continuously applied to product packaging. Which occupied large proportion of plastic packaging materials,and this kind of packing is often only short-term assignments to beautify or protection product,once the products used by consumers, the packaging will be discarded and loses its function, Will be called the “white trash” in the eyes of people.In recent decades, countries all over the world in order to reduce the "white trash" do a lot of work.On the one hand, introduced the plastic limit policy, to reduce the use amount of plastic as much as possible. On the other hand also in the study of relevant alternatives.Based on the above research background, this thesis is basis of carding the related theory, firstly, after continuous exploration, now plastic industry finally formed a relatively mature technology of five mainstream completely biodegradable materials. In these materials polylactic acid(PLA) is the most advantages about its performance and price.Shanghai Yaoxuan Co. Ltd. found this opportunity to plan production completely biodegradable poly(lactic acid)(PLA) packing bags.Secondly,this thesis is based on Yaoxuan Co. Ltd.’s current situation and product processing process, and design the business plan for the completely biodegradable Packaging Materials Project.This thesis is based on Yaoxuan Co. Ltd.’s experience in plastic packaging industry. at the same time,it have the advantage of cooperation with Anhui Jumei Biotechnology co., LTD about of poly(PLA). Thirdly, the structure of this thesis is project analysis,market and competitive analysis, marketing strategy, organization and management, financial analysis, risk and countermeasures, requirements and schedule. The author designs and evaluates completely biodegradable Packaging Materials production projects markets and customers,production processes, marketing strategies, human resources, organizational structure, as well as infrastructure and supply needs, financing requirements by using PEST theory, Porter’s Five Forces Model,STP theory, Strengths Weakness Opportunity Threats, strategic management theory, the theory of marketing management, the theory of human resocuces management,the theory of cost management, accounting theory, risk management theory. Finally, according to the plastic industry development status and Yaoxuan Co. Ltd.’s actual situation, the author gives the recommendations of implementation which should be aware in this project.The author comprehensively analyzed the project by The method of combining the theory and practice. It is concluded that the competitive advantage and development strategy about of poly(PLA) packaging product.Make plan about financing and capital use. predict the future profitability Through financial analysis.It enhanced the confidence of the manager. Also pointed out the direction for staff and attract more investors to invest in this project.