The Analysis Of Tianrun Dairy Restructuring Performance’s Driving Factors

Reorganization of assets have been used to adjust the capital structure of enterprises, a common means of industrial structure, and therefore, in the academic world for the reorganization of assets related to the topic of very rich. Whether corporate reorganization of assets capable of generating a recombinant performance? Performance depends on the source of recombinant what factors? The key domestic and foreign scholars conducted extensive and in-depth research, most scholars believe that the reorganization of assets is difficult to create value for the company, only 20%-30% of corporate restructuring can do so, then for this very small number of companies, their successful reorganization where? Or, what factors drive the success of its restructuring? The research topic in academic research is also quite good, scholars from all angles to analyze the key factors of successful reorganization, some scholars believe that the integration of the reorganized reasonable restructuring performance driven generation, some believe that the reorganization of the policy environment is the key,in addition to scholars from strategic areas, organizational environment, financial area, industry competition and other aspects of the analysis, the results of these studies provide a lot for this article of reference.Admittedly, the reorganization of enterprise assets to long-term performance is not a one or two driving factors, but in relation to a variety of environmental and enterprise management together to promote generation, an enterprise after the reorganization of assets operating performance significantly improved, which may and after the reorganization of the enterprise internal integration of the relevant, may also with the national introduction of favorable policies, the local government support, even in the same industry competition in the market of enterprise performance is not a small spur role in promoting. Therefore, this paper draws the outline of the driving factors mechanism model of an asset restructuring performance, and to Tianrun dairy industry restructuring case as the research object, combined with the construction of the asset restructuring drive factor model, try to analyze how to further make the reorganization of Tianrun dairy produce long-term performance, namely mining restructuring performance may be hidden behind the driving factors.The analysis revealed that the key drivers of a successful reorganization Tianrun Dairy may have the following aspects: 1, in the macroeconomic environment, the state and the Corps policies introduced by the Government, is a successful reorganization Tianrun Dairy basis, in addition, the Corps of government "Supporting Hand" is undoubtedly also ensure the smooth progress of restructuring; 2, in the concept of environment, the dairy industry to compete successfully on Tianrun Dairy restructuring played a role in promoting spur such Tianrun dairy brand, milk, market share etc. occupy a leading edge; 3, in the micro-environment, the internal reorganization of the integration can be said to be the most successful reorganization Tianrun Dairy core aspect of strategic integration, human resources integration, financial integration, cultural integration, integration of milk, brand management integration to directly drive the core Tianrun dairy productivity, improve business performance. Recombinant performance drivers model constructed in this paper as well as analysis of the conclusions can be said that innovation of this article, I hope this can enrich the theory of enterprise assets restructuring, and be able to corporate restructuring decisions and government departments to formulate relevant policies play a reference.