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A Research On Building Software User's Acceptance Behavior Based On UTAUT Model

Posted on:2017-04-25Degree:MasterType:Thesis
Country:ChinaCandidate:C L LiFull Text:PDF
GTID:2322330503964553Subject:Management Science and Engineering
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Construction industry is the pillar industry of national economy and the important material production department in our country. According to a 2015 national bureau of statistics data show that the construction industry output value accounted for 24.4% of gross domestic product, become the key to drive economic growth. At the same time, along with the development of information technology and Internet, building information technology is changing mode and level of constructive production, technology, management and service, the future market potential will be gradually opened, and in the critical period of development, research on professionals' acceptance behavior has important theoretical and practical significance.In this article, through summarized domestic and international research of user's acceptance behavior in academia and industry, explore user's acceptance behavior model theory, perceived risk theory, theory of consumer trust. Based on these theories and the characteristic of construction industry, building construction software user's acceptance model based on the UTAUT, added trust, perceived cost and service three variables, 373 valid questionnaires were collected for empirical research through offline and online way.In this paper, through the use of SPSS and AMOS software for data reliability analysis, validity analysis and structural equation, to modify the model and come to the conclusion. This study argues that service, efforts to expect, performance expectation, social influence, and service has significant influence on user's intention degressively, social influence is a significant effect on performance expectations. But new variables of perceived cost have no obvious effect on users intend, the main reason is that users are not the buyer. Therefore, this article suggested building construction software users online community, improve the service quality of software and software operability to improve user acceptance will more effective.
Keywords/Search Tags:UTAUT, SEM, User's acceptance behavior
PDF Full Text Request
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