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A Case Study On Transformation Of Development Mode Of BT Chain Of Oral Clinic

Posted on:2017-08-23Degree:MasterType:Thesis
Country:ChinaCandidate:L YaoFull Text:PDF
GTID:2334330533450872Subject:Business administration
Abstract/Summary:PDF Full Text Request
In recent years, with the national policy on health care service market opening, China's medical institutions gradually to the diversified development, because of outpatient service of Stomatology to enter the threshold is not high, but the huge market demand, especially in recent years, a lot of private dental clinics came into being, the competition between each other also more intense. Chain of clinics to want to maintain the good momentum of development, also must take a ride to the age of the Internet, timely adjustment of development paradigm. This case study of BT chain dental clinic. Due to the creation of an earlier time, with a certain competitive advantage, but also faced with threats and challenges to the development of competition in the public dental clinic, with the industry, the price of scrimmage, enter a doorsill low, services homogenization and other brand chain of institutions vicious competition, BT clinic operators are fully aware of the problem of the serious and the development paradigm began to transition, hope to be able to stand out in a new round of competition, but in the process of transformation, also exposed many problems that hinder the sustainable development.The full text is divided into three parts: the first chapter, the issue of the problem.Through the analysis of BT, the purpose and significance of this study and the technical route of the research are put forward. From the second chapter to the third chapter, the analysis of the problem. Case analysis on BT chain dental clinic, including BT chain dental clinic for an overview of the development, and the BT chain dental clinic development paradigm transformation are described, and finally puts forward the theoretical basis of BT chain dental clinic. The fourth chapter to the fifth chapter, solve the problem. From the new design and development paradigm, to strengthen the construction of information technology and other aspects of the BT chain of oral outpatient development paradigm transformation of the improvement measures. BT chain dental clinic in transition at present, but also most of private dental clinics face the problem, this paper for BT chain dental clinic development paradigm transformation to provide theoretical guidance and practical support.
Keywords/Search Tags:Oral clinic, development paradigm, transformation
PDF Full Text Request
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