Analysis The Emotional Factors In Flat Design

In recent years, the brand new style of "flat design" has been widely accepted by designers as well as ordinary people, and applied in all kinds of designs. It is its abdication of texture, light, gradient, the traditional elements in Skeuomorph that makes it stand out, and ensures the information it conveys could be grasped at once.By now researchers have paid much attention to the comparison between flat design and Skeuomorph, their strength and weakness, and whether flat design will lead the trend. But the emotional elements of flat design are rarely discussed.The thesis tries to analysis its three major emotional elements:colour, pattern and feeling, and shows that illustration is a key role to achieve the goal. An original designed sample "music fox", a player, will be helped to demonstrate the article's thoughts.