Research On The Developing Strategy Of Asia Pacific Venture Capital Company Based On SWOT Analytical Method

China's economy has made rapid development and industrial structure has also been greatly adjusted driven by economic globalization.Cultural and creative industries came into being made great progress.However,with the continuous development of new industries and domestic and international economic and political situation,cultural and creative industries are also facing a severe test.Asia pacific venture capital company is cultural and creative company which is a start early and committed to the development of cross-strait new industries.After the industry has experienced rapid development,this company faced with a form of severe development and this posed new challenges to the company's development.Therefore,this study is based on Asia pacific venture capital company as the research object,using SWOT analysis method and combining with PEST model,five force model,value chain model and other analytical tools,systematic analysis of the Asia pacific venture capital company internal development environment.Accurate positioned the company's development opportunities(advantages),threats(disadvantages)and from the strategic height of the current stage of the company's current situation to study and explore.Then find a development strategy that is in line with China's current social development and cultural and creative industries.On this basis,the development strategy of Asia pacific venture capital company was formulated and provided recommendations and safeguards for the implementation of the strategy.The details and results are as follows:1.The SWOT Analysis of the Asia pacific venture capital companyBased on the analysis of the research status of domestic and foreign enterprises' development strategy and the development of domestic cultural and creative industries,analyzed the advantages,disadvantages,opportunities and threats of enterprise development in Asia pacific venture capital company by SWOT Analysis.On this basis,the SWOT analysis matrix model of the company's development strategy is established.2.Analysis of the strategic development of Asia pacific venture capital companyAnalysis of Asia pacific venture capital company development strategy and develop a SO development strategy(growth development strategy),WO development strategy(reverse development strategy),WT development strategy(defensive development strategy),ST development strategy(diversification development strategy).3.Strategic implementation suggestions and safeguard measures of Asia pacific venture capital companyFrom the perspective of different strategic combinations of corporate development strategy to make recommendations,ensure the effective implementation of the strategy.Improve enterprise management and speed up technological innovation.Broaden the marketing channels,increase market share.Deepen the product content,build brand advantage.From the point of view of breakthrough obstacles,personnel barriers,resource barriers and management barriers,put forward safeguard measures for the implementation of the Company's strategy in order to ensure the effective implementation of the strategy.Therefore,this paper analyzed the internal and external factors in the development of Asia pacific venture capital company and put forward the corresponding strategic planning and implementation of safeguards,which provides the corresponding theoretical reference for the development and implementation of the company's development strategy.