The Standard Of Whether The Enterprise Name Infringes The Registered Trademark Use Rights

The trademark is a logal to distinguish different kinds of purchase and services while the name of a enterprise is for operators. The two of them have not only something in common but also some differences. It will cause some conflict because of the similarity. More and more operators start to realize the importance of the trademark with the development of the social economy. On the other side, so many problems about the trademark infringement will appear. This article is to talk about and give some opinion of how to distinguish whose rights it belongs to and how to protect the rights based on a tourism company prosecutes a photo studio who infringes their rights in jiangxi province. Based on the case, trying to find out the reason that the conflict happened. Mentioning that "protect, to be honest, cares about the effect of the areas problems, and if the public would mix them two. Suggest the enterprise build protecting system for the name of a company, unify the trademark system.