The Business Plan Of Tuoyang Education Training Organization

I have engaged in education training sector on and off for many years.I have known something about training market’s current situation and prospect of middle and primary school of Shanxi province,and have made detailed analysis and research.The conclusion I got is,along with rapid economic development and people’s increasing focus on education,education training institutions will have great development space and profit margin.However,so far education training sector in second-tier cities in Shanxi province has been basically close to saturation,but market in many small counties in third-tier cities has much space for development.Therefore,I will work to establish one professional education training institution which will base in Yushe county,Jinzhong city,Shanxi province and spread to the counties nearby,and will serve middle school students in county-level cities and which will eventually realize diversified development mode of operation management gradually through continuous improvement.As an explorer of entrepreneurs,before graduating as a graduate student,the reason for choosing one business plan as graduation dissertation is to hope to organize my thoughts during writing this business plan,make rational thinking for various kinds of problems to be faced with during establishing business,and supply feasible report and basis data summary for my subsequent pioneering so as to supply an action guidance of feasibility for my business.In the form of business plan,by combining with the strategic management,marketing management,human resource management,financial management and other theoretical knowledge studied in the 3 years of graduate education,this dissertation has made an overall and detailed planning for the Tuoyang Education training institution to be invested.First,it has made an overall analysis on industry situation,market need and market environment about training institutions sector,and has briefly explained the competitive advantage of Tuoyang Education in training sector;second,it has made a detailed introduction about Tuoyang Education,and has analyzed comprehensively the competitive advantages of Tuoyang Education by using swort theory.According to above analysis,it has made market positioning for Tuoyang Education’s future development,and has made brand promotion by application of 4P marketing theory knowledge;finally it has made an overall financial analysis for Tuoyang Education’s future development,and has made predictions about each kind of possible risk and has raised precautionary measures.Through a series of study and analysis,we can draw the conclusion that Tuoyang Education project is of great feasibility and will certainly generate huge economic and social benefits.