| China has made great progress in economic and the improvement of quality of the people's life has driven the rapid development of various industries of our country.Since China successfully hosted the 29th Beijing Olympic Games,China's sports industry continues to grow and develop,people's sports fitness enthusiasm continues to rise,commercial value and functions contained in the physical body has gradually been recognized.The sports industry in the national economy occupies a more and more proportion.In view of this,our party and the government is also increasing the intensity of the guidance and support of the sports industry,which also reflects the current development prospects and potential of the sports industry.Currently relatively few of national sports industry in regional competitiveness research literature,research topics mostly stay in the macro influencing factors analysis,lack of the quantitative analysis,.This article is based on this point,to analysis regional competitiveness of the sports industry of the mainland.Based on the previous studies and related information,this paper considers that the factors that affect the development of sports industry competitiveness in China can be divided into three aspects:economic environment,sports resources and the government's support.Based on this assumption,the evaluation system of regional competitiveness of th sports industry of the mainland is constructed,and the regional sports competitiveness of our country is analyzed and verified by the structural equation model.This paper selects the relevant index data of the mainland from 2011 to 2014 as the research sample,and continually revised to fit the model.Finally,the competitiveness of the sports industry rankings of 31 provinces and cities nationwide,combined with the outcome of the empirical analysis,found the existing problems in each regional competitiveness,the corresponding policy suggestions are put forward to improve the competitiveness of sports industry of the mainland.. |
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