Comparative Study On The Operation Of University League Cup And College Football League Matches

The No.46 document,published in October 20,2014,on speeding up the development of sports industry to promote sports consumption,mentioned the need to raise the sports industry into a "national strategy".Under the guidance of policy,folk football matches have attracted wide attention.In order to promote the commercialization of sports industry,the main purpose of the sports industry is to realize the profit of the sports industry.This paper takes College League Cup football match and College Football League as the research object.Through the comparison and analysis of the causes of the League Cup and the College Football League,the organization structure,the competition management operation,the competition promotion,the fund and expenditure of the competition,the fund expenditure and the income of the team,it aims at the union cup of the University.Suggestions are made for the existing problems.To provide some feasible and practical suggestions and suggestions for the development of Chinese college students' football competitions.In this paper,the relevant data are obtained by means of literature,expert interview,field investigation,comparative analysis,mathematical statistics and logical analysis,and the following conclusions are obtained by comparison:(1)from the reasons of the events,it is found that the main purpose of the University Union cup is commercial profit,and is in the stage of the development of the sports industry in the early stage of the commercialization of China's sports industry.The main purpose of College Football League comes from political needs and public needs,and the secondary purpose is to make commercial profits.(2)from the organizational structure,the University League Cup shows that the organizational unit of the tournament is single,the subordinate executive department is not perfect,and the division of responsibilities is not clear.(3)from the operation management,it is found that the College Union cup has a low requirement for the competition of the players,the law referees and the medical staff,the competition level is low,and the security of the players has some problems.(4)from the competition promotion,it is found that the social accreditation of the University League Cup is low,the team source is single,the media popularization is low,and the capture ability of the hot information is lack.(5)from the sources of funds,we know that the UEFA Cup has no support from government funds.Compared with other events,the income of competition funds is relatively large,and barely achieves self financing.(6)from the aspect of capital expenditure,it is found that the expenditure of the league cup of College Union cup should be borne by the event party.The expenditure of the University Football League is shared by the competition team and the team,and the University League Cup competition is more pressure on the capital.(7)from the comparison of the capital expenditure and income of the team,it is found that the income of the team of the union cup in the University League Cup is low in the course of the event participation,and the fans' culture and the number of fans are lacking.