The Research On The Design Of Functional Integration Network Platform Based On Flow Theory

With the rapid development of internet products and the advent of experience economy era, users put forward more and more requirements on internet products. Multi-function, diversification and systematic ha s become the development direction of internet products. On the one hand, compared with the single function of internet products, integrated products have more extensive applicability. Integrated products are more conducive to enhance efficiency and its sys tematic and convenient are key factor to enhance the user's experience, on the other hand, facing the fierce competition of the internet industry, integrated products can bring new opportunities and enhance the competitiveness of the enterprises. Therefore, the design and research of the functional integration of internet products ha ve important theoretical and practical significance.At the same time, integrated products bring so huge amounts of information not only cause the complex changes of product s content, information architecture and interactive mode, but also increase the difficulty of the user's awareness and understanding. To deal with this situation, designers should not only focus on the feasibility of the product, but also more attention shoul d be devoted to the emotional needs of the users.Based on the rapid development of functional integration network products, with the perspective of the flow theory and from the perspective of the user's emotional experience, this paper regards the functio nal integration network platform as an entry point and intends to stimulate user's flow.First of all, the paper analyzes flow theory and the functional integration platform and defines the relevant concepts, which will serve as the theoretical basis and research support. Secondly, combined with a variety of methods to analyze the user's demands of functional integration platform, this paper sums up the relationship of flow and functional integration network platform. Third, this paper analyzes the flow elements of functional integration network platform from the two major components of website interaction. It combine s with the controllable variables of flow characteristics and builds functional heart flow design model and validate s the variable factors. Finally, through the complete design to unite the flow design model, the design features of functional integration platform and user role s model and to complete the design of Baidu Weipai. At this point, the author hopes this researc h can provide a useful reference value for functional integration network platform.