Research On The Function Of Moral Education In Network Public Opinion Guidance

Nowadays,our country is in the rapid development o f the Internet information era.Various public events are spread and fermented via the Internet platform,triggering social sustained attention and heated discussion.So,the formation of network public opinion cannot be ignored.To a large extent,the network public opinion has become a barometer of public opinion.The appropriate guidance will be able to promote the development of society,or the consequences would be unbearable to contemplate.Therefore,we must strengthen the guidance of network public opinion correctly,comprehensively and practically.The guidance of network public opinion consists the basic "soft" and "hard" hands,and our country currently has achieved some success in the "hard control",which is the top-level design,playing a gatekeeper management with the legal system and technology.But with the rapid development of Internet technology and the complexity of the environment of public opinion,public opinion guidance work shows the lag of gatekeeper management and it is difficult to play a long-term effect.So,the author analyses the characteristics of the network public opinion of emergency in recent years in our country and the current situation of its guidance and finds the short board of the network moral education.Trying to explore the new path of network public opinion guidance from the network moral education and integrating energies so that promoting the network space clear and health development of network public opinion ecology.This article mainly uses the literature research,the case analysis and the international comparison research methods and elaborates article according to the "what","why" and "how" thought.In the basic theory,this paper makes a brief analysis of the research topic related to public opinion and network public opinion,and makes a deep analysis on the theory and method of the network public opinion guidance.In aspects,this paper carries on the empirical analysis with recent year’s emergency network public opinion guidance situation and points out the problems of the network moral education,and then analyses the advantages of network moral education and the necessity of its development combined with hard control.Finally,on the basis of drawing lessons from foreign experience and reforming the traditional education mode,this paper explores the comprehensive guide path of emergency network public opinion.