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Research On The Network Homemade Drama Under The Background Of "Internet +"

Posted on:2017-05-17Degree:MasterType:Thesis
Country:ChinaCandidate:Q L WangFull Text:PDF
GTID:2348330512961496Subject:Journalism and Communication
Abstract/Summary:PDF Full Text Request
Network homemade dramas,just as its name implies is the film and television play which made by the network media independently.To solve the problem of increasing royalties,video sites according to the traditional drama to create new art forms.Since the network homemade drama rise,it has experienced a fumble period,development period and preliminary stage.The system of the network homemade drama ’ s production,consumption and feedback,is going to be perfect."Internet +" is a kind of new form of economic and social culture,it push industries blend with the Internet technology progress,which has important effect on network homemade drama development.At present,the research of the network homemade drama in the domestic academic usually focus on the marketing communication,the development trend,etc.Under the background of "Internet+",research on the network homemade drama In the perspective of communication studies,has a certain significance.The network homemade drama under the influence of "Internet+",each part presents new transmission characteristics.In this paper,the research of network homemade drama is based on the theory of "5W" mode.From communicator,content,channel,audience and effect analyze each part of the network homemade drama’s communication and features under the influence of "Internet +".In this paper,the content is divided into five parts.The first chapter is introduction,describe the research background,content,method and literature review.The second chapter expounds the definition and current situation of the network homemade drama.The third chapter is based on "5 W" mode analyze communication and features of the network homemade drama under the "Internet +".The fourth chapter describe the advantages and disadvantages of the network homemade drama.The fifth chapter describe the proposal and make a conclusion.
Keywords/Search Tags:network homemade dramas, “5W”mode, Internet +, communication
PDF Full Text Request
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