A Study On The Characteristic Of Communication Of Network Self Talk Show In China

With the continuous development of Internet technology,the network video industry development has ushered in a new climax,various forms of network homemade talk show continue to emerge,the producers have changes in program production,cater to the needs of the audience,the Internet thinking innovation program in the form of such efforts,to enhance the effect and influence of the broadcast program,which triggered fierce competition in the industry.Based on the above situation,the author firstly analyzes the background of network homemade talk show and the development stage of development,and then analyzes the network Yuzong 3 period network made new development characteristics of talk show show,then try from five aspects of program production team,program planning,program characteristics,audience promotion programs and economic and social and cultural influence,through the network homemade talk show compared with the TV talk show analysis,facing the development characteristics,to highlight the network homemade talk show differences in the new development situation change rapidly and the impact of different levels.Finally,the author summarizes the development problems of network homemade talk show at the present stage,and to formulate the opinions of the development of the feasibility,and points out that the network homemade talk show and television talk show although there are differences in different aspects,but the media are facing increasingly fierce competition in the market environment and the the Internet brings new requirements for the development of personalized demand and innovation,the network made a talk show to dare to try,dare to innovate,to talk to carve out a new direction of development.