The Audience Calls Research Of The Network Host

The arrival of the new media,led to not only network homemade program development rapidly,but the emergence of network host.With the development of network media,a large number of traditional media host began to join the network host team.Traditional media believed in the "content is king",and the network media began to "audience as the center".Under the network environment,anyone as a audience,also can produce content.French scholar Louis Althusser puts forward the theory of polling calls placed to the network host and audience,the call is benign interaction.The emergence of the network host has a certain cultural factors.People in the audience by the media of ideological polling calls as the main body,as individuals audience will respond to this call also.Finally they will realized that oneself also can be a communicator.Network host always based on real life and drawn from life,so they can cause more attention from the audiences.And the Network host’s mode of thinking and method of host is subject to the audience preferences,they pay more attention to the audience feedback and the communication with the audience.Network host presents the rule of dynamic modern culture.Many audience don’t want to be a hero but hold passenger psychology.They don’t care about the fate of others,just with the "aesthetic" or "ugliness" attitude toward the viewer to satisfy themselves curiosity.They didn’t like comment about others.The emergence of the network host just lead to that people who has rounder psychological pay more attention to network events and find a sense of belonging.Over times,people with passenger psychology will also be polling calls become the subject of network.They began to participate in online discussions.Network host success to call for the audience,based on the traditional media,but is more closely related to the development of this era.This is a network program developed,information fragmentation and cultural style varied time.Under the value of corrected firm,the culture of fans vigorous developed.As a media person,we should always adhere to the position: with works to develop cultural taste of the audience’s interest.