Research On The Media Image Of Female Migrant Workers In Mainland Newspapers

At present,according to the 2017 migrant workers monitoring survey released by theNational Bureau of statistics,there are total 229780 peasant workers in 2017,including145330 peasant workers workers,with a increased growth rate of 1.9%.Based on the framing theory,this study selects three representative newspapers: People’s Daily,Chinese women’s Daily and Southern Metropolis Daily for content analysis.According to the analysis of the relevant reports,media image of female migrant workers in newspaper.In this study,"female migrant workers" was used as the key word coverage was studied for data retrieval.In three newspapers,6914 articles about female migrant workers was retrieved from 2006 to 2016,including 612 articles from People’s Daily cumulative,2451 articles from Chinese women’s Daily,3851 papers from Southern Metropolis Daily.The reports articles were used for retrieved were collate sampling,and encoding for content analysis,in order to study the media image of the migrant workers.This study is divided into four parts.The first part includes the introduction,research background,research purpose,significance,theoretical framework,the definition of female migrant workers,the media image of women study at home and abroad,literature review,research methods as well as research roadmap.The second part is the analysis of reports of female migrant workers,mainly through the content analysis of the report layout,presentation,number of images,reported topic,subject,highly frequent words.Based on finding,this study presents three female types migrant workers in newspaper reports.The third part is the analysis female migrant workers of the media image,and interpretation.This part refined the construction of three newspapers regarding the three types of media image of the female migrant workers: the first is positive image,including the active activists,unremitting self-improvement,positive energy transfering persons;the second image,including victims and ignorant poor women intimidated;The third is negative images,including psychological problematic persons and criminals.This paper also discusses the problems in the construction of the media image of female migrant workers,such as imbalance of the proportion of reports,lack of depth excavation,and weak of the voice of female migrant workers.The fourth part is the suggestions and strategies to improve the media image of the female migrant workers.The study argued that the mainland newspapers create comprehensive and complete femalemigrant workers’ media image,and the media should be strict in self-discipline,really focus on women migrant workers;adjust the reported location,be deeply rooted in the grassroots,get the interview materials,enrich image of female migrant workers;enhance the concept of innovation,and guide public opinion,and the formation mechanism of media criticism,pay attention to female migrant workers right to speak,listen to the opinions of the relevant professional,strengthen the feedback mechanism of interactions.