The Application Of Market Approach In The Evaluation Of Pharmaceutical Enterprises Study

In pharmaceutical industry mergers and acquisitions are more and more,the market concentration of the background,enterprise value assessment in the merger and reorganization of the status and role of the continuous improvement,market law as one of the three basic methods of enterprise value evaluation,but its application is also facing many problems.In this paper,the above problems are comprehensively described and analyzed,through empirical research and normative analysis of the combination of methods to try a better solution.In the choice of enterprise,the industry,scale,financial situation and other factors,the industry characteristics,this paper is to improve the index system.Through the analysis of two years data,the paper establishes a comprehensive evaluation model,which is more than the index system.On the selection of the value ratio of the industry background,through correlation analysis and regression analysis to select the value ratio,the relative more applicable to the EV/EBITDA value of the enterprise is evaluated,which is designed to evaluate the value of the enterprise.Finally,the value of the can be determined and the value of the value of the Target Corp is determined.The full text of the enterprise value of the evaluation object is obtained by comparing the rigorous process.