G Company Equity Incentive Effect Evaluation And Optimization Suggestions

Equity incentive is a kind of staff incentives, through the company awarded operators, the operators with the identity of the shareholders in the corporate decision-making, risk taking, sharing enterprise surplus profits, so as to motivate the conscientious service for the company long-term development. In theory, is a kind of effective long-term incentive equity incentive system, is a kind of is advantageous to the healthy development of the enterprise long-term incentives. On equity incentive can improve company performance, academia there is still a larger dispute. Therefore,based on the specific company as a case, in the further study of G company, on the basis of equity incentive effect, put forward to optimize the G company equity incentive measures and Suggestions.Theory research and case analysis, this paper, the method of combining with G company as the research object, on the basis of summarizing the domestic and foreign scholars research achievements, using the principal-agent theory, two-factor theory and human capital theory, this article first to define the effect of equity incentive.Then, executives from reduced investment myopia behavior, reduce financing short-term behavior, reduce the management of short-term behavior, enhance company long-term performance and shareholder earnings four angles to the concrete construction of equity incentive effect evaluation system. Next, the company will be2002-2010 G and home appliance industry in China were analyzed, and corresponding index of average longitudinal comparison and analysis, based on the above evaluation system to build equity incentive effect, USES the financial index analysis and comparative analysis, executives from reduced investment myopia behavior, reduce financing short-sighted, short-sighted management and promote long-term performance and shareholder returns specific evaluation from four aspects of G company equity incentive effect. On the basis of the analysis, discovered the existence G company equity incentive scheme design of performance indicators is too simple, the exercise price is set too low, the senior management incentive is too concentrated, incentive problem such as short term. And on the problems on the basis of in-depth analysis, targeted for G company proposed to establish a scientific and reasonable performance appraisal indicators, strengthening the supervision and the overall implementation of equity incentive, the rational selection of proportion of object and incentive, equity incentive incentive longer optimization Suggestions. Theresults of the study not only for the future development has important reference value for G company, also provide reference for similar case company.Based on the specific listed companies as the research object, with the real situation of enterprises and data as the argument, improvement and optimization of G company equity incentive in the future has a realistic significance. At the same time, this article also provides the implementation of equity incentive schemes listed companies in China.