| The public is informed by the media of the recent changes in society,the media through the changes in the social environment to respond quickly,which is usually considered the relationship between the media and the public.However,the social environment is complex and changeable,especially in recent years,the traditional media tend to decline,the rapid rise of new media,the convergence of old and new media show a lot of complex media problems.Which "reverse the news" in recent years,academia and the industry generally concerned about a news communication phenomenon.In short,the reversal of the news is that with the development of the situation,news facts and public opinion are both before and after the opposite changes,the emergence of multiple news inflection points may trigger multiple reversal of the incident.Reversing the news is essentially a news of the false,in the media coverage of the framework and the audience under the influence of stereotypes,news reversal phenomenon and news label is a pair of media problems,in this article I believe that media reports Of the characters tagging strategy to accelerate the phenomenon of the phenomenon of reversal of the news,reversing the emergence of news phenomenon to strengthen the news of the label,Inversion of the characters in the news label is the bad performance in the media,which damages the credibility of the media,hinder the public access to normal information,mutual trust between members of society and the healthy operation of social life cause serious harm.This paper combines the RenNetwork and Xinhua Network inventory of the top ten reversal of the news in 2015 to pay attention to the high degree of ten reverse the news as a case,the use of text analysis and literature analysis of two research methods,through a large number of collection,reading,And the literature and literature related to the research and related research topics,and the relevant theories of journalism and communication and other social science theories,the systematic research on the reversal of the characters in the news.The first chapter of the "reverse news" and "character tag" concept and the basic issues are introduced,the second chapter summed up the top ten reverse in 2015 news In the third chapter to explore the relationship between the characters tag and the news reversal,the fourth chapter from the media,the relevant departments and the audience three aspects of the relevant recommendations In order to correct the bad media environment caused by the labeling of characters in the reversal of news. |