The Research And Application Of S Airline Company For Forecasting Of Airlines Revenue

With the reform and development of the domestic air transport industry, and the intense competition of the market, the domestic airline companies gradually begin to strengthen in the research and application of revenue management. As an important part of revenue management, revenue forecasting becomes one of the focuses of these companies.Through the analys is of the main influenc ing factors of airline's revenue, and the study of regression model of forecasting, combined with the real business of S Airline Company and the methods they used now, some forecasting models which are more accurate for S Airline Company are established, which could provide the support to the management decision.Firstly, from the business perspective, the thesis analyzes the main influencing factors of airline revenue, which are as the basis for modeling; Then, through the study of forecasting methods, the ways and steps which are suitable for establishing S Airline Company's revenue forecasting model are given; Finally, with the actual data of S Airline Company and regression methods, multiple models with airline revenue and its main factors are established. Based on these models, the thesis makes the analys is and assessment of their business factors, deviations and other aspects, and then concludes the revenue forecasting models which are more applicable for S Airline Company.