A Study Of The Financing Mode Innovation Of Small And Micro Enterprises In The Context Of Internet Finance

In today's era of rapid economic development, the development of Internet banking, the perfect blend of promoting social and economic entities of modern information network, constantly improving the public life. The nature of the Internet economy also belongs to the category of finance, they are both in the development and promotion are inextricably linked, both have the idea of cooperation in competition tiny financing great impact. On this issue, with the Internet as a platform, providing new ways and means for the micro-enterprise financing.This paper is divided into five parts, the first part is the introduction of this paper introduces the main contents and methods research background, significance and research. The second part of the Internet financial characteristics and risks are discussed in detail. This section points out the characteristics of the Internet financial operations, risk itself has a huge advantage and face. The third part of the analysis focused on the traditional financial model of small micro-enterprise financing and problems. The first part of the status of small micro-enterprise financing were introduced, followed by small and micro financing model for analysis, followed by in-depth analysis of the financing problem. The fourth part focuses on innovation and the integration of Internet banking and small micro-enterprise financing between. The first part of the P2 P net loan and other financing models were introduced, and then design a small micro-enterprise loans online mode, and risk control mechanism proposed building program. Section V presents the face of the current financial problems of Internet development exists, the relevant comments and suggestions. Through the study of the Internet banking model, the analysis of the current financing situation of small and micro enterprises in the traditional financial model, and further explore the financing strategy of small and micro enterprises in the emerging Internet banking mode, and then provide a reference for the Internet banking and small and micro enterprise financing mode innovation, and promote the common development of Internet banking and small and micro enterprises. Through the research on Internet financial model. Analysis the traditional financial model small and micro enterprise financing present situation, to further explore the small and micro enterprises in the new Internet banking model financing strategy, and for Internet banking and small and micro enterprise financing model innovation provides a reference to promote the common development of Internet banking and small and micro enterprises.